The Five Steps of Intensive TA
In public health, technical assistance (TA) ranges from sharing information and data to delivering training or building capacity. When technical assistance is intended to help communities bring about systems change …
Outcomes, Impact, and Technical Assistance
The field of public health is replete with technical assistance (TA) providers: national and state associations wholly dedicated to technical assistance, state and local public health agencies with technical assistance …
6 Steps to Your Marketing Plan
A 2019 update to this post, which was first published in 2013, can be found here – 4 Steps to Your Marketing Plan! This post is the third in a …
Shelli’s 4 Golden Rules of Marketing
This post is the second in a three-part series exploring marketing and social marketing for public health professionals. Click here to read part one: Social Marketing: A Fundamental Public Health …
Social Marketing: A Fundamental Public Health Practice
I am teaching a class at the Colorado School of Public Health on nonprofit organizations and public health. The class focuses on the role of nonprofits in public health and …