Constituent-centeredness is more than an organizational function like Marketing. It is something imbued into an organization’s culture -– woven into every fiber of what it does and how it works.
No More Brainstorming How much time have you spent in seemingly endless brainstorming sessions where everyone has a new idea about how to reach the new, the younger, the more …
Strategy, Not Planning “Do we have a strategic plan?” “Do we need one?” “Is this really the time for planning?” In these uncertain times, it is difficult enough to keep …
Can you answer these questions? If you answered all the questions and you put them all together, do they make sense as a whole? How does your strategic plan relate …
An organization is a system. When all parts of the system work in harmony, or synergy, with one another, you get a beautifully performing mission-driven organization. When there are organizational …
Do you really need a business plan? When was the last time you took a critical look at all aspects of your organization—your programs or services, your members or constituents, …
As I like to say, marketing is taking all the great work your organization is doing and getting people to care about it as much as you do. Just think …
Education is all over the nonprofit and public sectors but is it the same as marketing. For example: Land trusts that include educational efforts in their community conservation work Public …
One of the most frequent requests we get from executive directors, managers, and employees is to help them set priorities. The request, on the surface, is logical. Somehow, if we …
I’ve been doing this work for more than 23 years with over 750 clients. Guess how many times I’ve been asked some variation of: How do we know this plan …